Shopify Optimization Lead Job at Rhino USA, Inc, Austin, TX

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  • Rhino USA, Inc
  • Austin, TX

Job Description

About the Role

Rhino USA is growing fast, and we’re looking for a Shopify Optimization Lead to help elevate our online shopping experience. This hands-on, mid-level role is perfect for someone who knows Shopify deeply and enjoys making smart, high-impact improvements across product pages, collections, navigation, and mobile UX.

You’ll build on what’s working, refine the customer journey, and support continued e-commerce growth through thoughtful front-end enhancements.

What You’ll Do

  • Optimize the front-end experience of rhinousainc.com to improve conversion, AOV, and product discovery.
  • Enhance PDPs, collections, navigation, mobile layouts, and site flow.
  • Build landing pages, comparison content, and product value messaging.
  • Support product launches with updated visuals and merchandising.
  • Conduct routine site checks to ensure accuracy and consistency.
  • Develop on-site content and structure that improves AEO (Answer Engine Optimization) for AI-driven search and product questions.
  • Use analytics and behavior insights to identify opportunities.
  • Implement theme updates and content changes directly in Shopify.
  • Collaborate with marketing, creative, and product teams on campaigns.

What You Bring

  • 2–4+ years of hands-on Shopify experience (themes, templates, apps, front-end updates).
  • Solid understanding of UX/UI and conversion fundamentals.
  • Experience optimizing PDPs, collections, and landing pages.
  • Familiarity with GA, Shopify analytics, heatmaps/session tools.
  • Detail-oriented, organized, proactive, and fast-moving.
  • Strong communicator and team collaborator.

Compensation/ Benefits:

  • Base Salary: $75,000- 80,000
  • Discretionary Performance Bonus: Paid out of company profits based on individual and company performance.
  • Comprehensive health, dental, and vision insurance plans
  • 401(k) retirement plan with company match program
  • Paid time off (PTO) and sick leave
  • 8 paid company holidays
  • Employee product discounts and growth opportunities within a fast-scaling organization

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